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Best Categories
- Fitness
- Weight loss
- Finance
- VPN/SaaS
- Self improvement
- Gym equipment
- Travel bookings
Strong GEOs
- US
- UK
- DE
- FR
Example Brands
- Fitness: Gymshark, Fitshop
- SaaS: NordVPN, Surfshark, Sevdesk
- Travel: Booking, Expedia
February
Best Categories
- Valentine gifts
- Jewelry
- Flowers
- Lingerie
- Perfumes
- Romantic travel
Strong GEOs
- US
- UK
- FR
- IT
- ES
France & Italy Perform Well
Luxury + fashion converts heavily.
March
Best Categories
- Spring fashion
- Gardening
- Outdoor products
- Sports
- Cycling
- Home improvement
Strong GEOs
- DE
- NL
- SE
- UK
Notes
- Netherlands = cycling
- Germany = DIY + garden
- Sweden = outdoor lifestyle
April
Best Categories
- Easter offers
- Family travel
- Home decor
- Electronics refresh
- Beauty
Strong GEOs
- DE
- UK
- FR
- ES
May
Best Categories
- Mother’s Day
- Fashion
- Beauty
- Outdoor furniture
- Wedding products
Strong GEOs
- US
- UK
- FR
- IT
June
Best Categories
- Summer travel
- Swimwear
- Sportswear
- Camping
- Festival products
Strong GEOs
- ES
- IT
- FR
- NL
- UK
Notes
Southern Europe travel explodes here.
July
Best Categories
- Travel
- Electronics
- Amazon Prime Day offers
- Outdoor gear
- Air conditioners
- Gaming
Strong GEOs
- US
- UK
- DE
August
Best Categories
- Back to school
- Laptops
- Office products
- Student deals
- Fashion refresh
Strong GEOs
- US
- UK
- DE
- FR
September
Best Categories
- iPhone launches
- Tech
- SaaS
- Business tools
- Fashion
- Autumn products
Strong GEOs
- US
- DE
- UK
- NL
October
Best Categories
- Halloween
- Fashion
- Gaming
- Electronics
- Beauty advent calendars
Strong GEOs
- US
- UK
- DE
November
Best Categories
- ALL categories
- Black Friday
- Cyber Monday
Best GEOs
ALL:
- US
- UK
- DE
- FR
- ES
- IT
- NL
- SE
- CZ
December
Best Categories
- Gifts
- Luxury
- Toys
- Electronics
- Fashion
- Travel vouchers
Strong GEOs
ALL major GEOs.
Country-Specific Strengths
Germany
Best:
- Electronics
- Home
- SaaS
- DIY
- Finance
Huge Q4 market.
United Kingdom
Best:
- Fashion
- Travel
- Finance
- Electronics
- Beauty
Very coupon-heavy users.
France
Best:
- Luxury
- Beauty
- Fashion
- Jewelry
Italy
Best:
- Luxury fashion
- Travel
- Beauty
Spain
Best:
- Travel
- Fashion
- Summer products
Netherlands
Best:
- Cycling
- Electronics
- SaaS
- Finance
Sweden
Best:
- Outdoor
- Tech
- Sustainable products
Czech Republic
Best:
- Electronics
- Price comparison offers
- Gaming
- Finance
Lower CPC opportunity GEO.
Best Strategy For You
Make spreadsheets like this:
| Month | GEO | Category | Top Brands | Traffic Source | Priority |
|---|---|---|---|---|---|
| Jan | DE | Fitness | Gym brands | SEO | High |
| Feb | FR | Jewelry | Luxury brands | High | |
| Jun | ES | Travel | Booking brands | SEO | High |
| Aug | US | Back to school | Electronics | Google Ads | High |
Smart Affiliate Calendar
Always-On Winners
These perform almost all year:
- VPN
- SaaS
- Hosting
- Finance
- Coupons
- Fashion basics
Seasonal Winners
- Travel → Summer
- Fitness → January
- Toys → Q4
- Jewelry → February
- School products → August